Tati Kudinova

Design Director
& Product Designer

I collaborate cross-functionally to lead design initiatives that deliver holistic experiences. I've led teams to design and launch multiple successful digital products for Fortune 100 clients, including Facebook's transition to Meta, Google Maps enhancements, Nike's AI experiences, and Cathay Pacific's mobile apps. As a leader, I recruit and mentor top design talent, fostering empowered teams that set new standards for design quality.

I strive to create work environments that encourage learning, creativity, and psychological safety to unlock innovation. My approach is guided by first principles thinking, systems thinking, openness, directness, efficiency, and critical analysis.

Beyond my professional pursuits, I'm an internationally exhibiting new media artist, quadrilingual polyglot, global traveller, yogi, painter, and an amateur musician. I'm passionate about human-centered AI, altruism, long term thinking, and faith in humanity as a philosophy.

Core Skills

Design Strategy

Translate research insights into strategic frameworks to inform execution and product roadmaps.

User Research

Leverage quantitative and qualitative methods to deeply understand user needs and pain points.

User Experience

Design intuitive flows and concepts grounded in cognitive psychology and UX best practices.

Visual Design

Create aesthetically appealing interfaces and brand-aligned design systems.

Design Strategy

Translate research insights into strategic frameworks to inform execution and product roadmaps.

User Research

Leverage quantitative and qualitative methods to deeply understand user needs and pain points.

User Experience

Design intuitive flows and concepts grounded in cognitive psychology and UX best practices.

Visual Design

Create aesthetically appealing interfaces and brand-aligned design systems.

Education

2011–2012, MDes, California College of the Arts

2009–2011, MFA, Universitat Politècnica de València

2007–2009, BA, Vilnius Academy of Arts